How I wound up here

MUSIC INDUSTRY

After graduating from San Francisco State University with a B.A. in English and certification in Technical and Professional Writing, I spent my early to mid-twenties in promotions and A&R at the indie record label, Polyvinyl Records. Legend has it that rock-savants Deerhoof made me send haikus with every press request. Besides counting syllables, I listened for cracks and pops in vinyl test pressings, stayed up past my bedtime watching bands, and was the marketing liaison for show promoters.

JOURNALISM

I missed writing, so I started cold-pitching publications. As a freelance journalist, I wrote about Liza Richardson's stellar music supervision for Pitchfork, scored a two-page layout on matcha's health benefits in Women's Health Magazine, and flew to Barcelona to report on the music festival Primavera Sound for NYLON. My favorite assignment was covering Sled Island Festival in Calgary, Canada for Tom Tom Magazine where I interviewed Peach Kelli Pop and Bat Fangs about what it takes to improve as a human being while on tour. 

TECH

Next, I was hired as a writer for the design tool, Figma. As one of the first marketing hires, I spearheaded the young startup’s Voice & Style Guide. Process was everything as the company grew from 30 to 90 employees during my two-year stay, so we honed in on how to most efficiently publish blog posts. During that time Medium listed me as a top writer in the technology and design categories. Read my musings on UI/UX design here. Other tech companies I’ve written for include Salesforce, Varsity Tutors, Patreon, and Medallia.